• Event Recap: “News-ing” Your Copy for Breakthrough Releases and Pitches
    by Kayt Draeker on May 10, 2021 at 5:55 pm

    During a writing workshop led by prominent writing instructor and author, Jack E. Appleman, APR, attendees participated in challenging writing exercises and were even able to submit copy for Jack’s real time review. Here are a few takeaways from the event: Always be newsy:○ Recognize your challenges in breaking through and getting the media to

  • Event Recap: Turning Data into Actionable Information
    by Kayt Draeker on April 28, 2021 at 12:56 am

    Did you miss the OCPRSA program, Turning Data into Actionable information? This program presented by John Novaria, former journalist turned Principal of Novaria Communication, is filled with valuable information on how to leverage data to tell stories that generate media interest, communicate effectively, raise consumer awareness of critical issues along with overcoming challenges of social

  • 2021 Edward L. Bernays Awards Winners
    by PRSA SD/IC on November 19, 2021 at 12:07 am

    PRSA San Diego/Imperial Counties Chapter Announces Winners of “Bolder, Brighter, Better” Edward L. Bernays Awards (San Diego, CA) - The PRSA San Diego/Imperial Counties Chapter is pleased to announce the winners of the 2021 Edward L. Bernays Awards. “We understand that this past year has been very different for many of our Chapter members [...] The post 2021 Edward L. Bernays Awards Winners appeared first on PRSA San Diego.

  • Vote on the 2022 PRSA SD/IC Board of Directors
    by PRSA SD/IC on November 2, 2021 at 4:04 am

    The Annual Meeting of the PRSA San Diego/Imperial Counties Chapter will be held in person on Thursday, Nov. 18, in conjunction with the 2021 Bernays Awards Mixer. During this meeting, all Chapter members are asked to vote on the proposed slate of board officers, directors and assembly delegates to lead the Chapter in 2022. You [...] The post Vote on the 2022 PRSA SD/IC Board of Directors appeared first on PRSA San Diego.

    • Member Spotlight: Nathan Miller
      by PRSALA Admin on May 19, 2021 at 7:05 pm

      Every month, PRSA-LA highlights members who are making an impact — sharing their ideas, information, and stories about their experiences in PR. This month, we are featuring Nathan Miller, CEO and Founder of Miller Ink. What do you love about PR/communications? First, I love the challenges and complexity of the work. Being successful in strategic communications requires a unique combination of creative thinking, a talent for rapidly responding to situations and executing tactically, and an ability to manage and nurture many different kinds of relationships. I often describe the best people in our field as “ninjas” because they have a sort of professional athleticism – an aptitude to navigate obstacles and get things done.   Second, I love the opportunity that we have every day to make a difference for our clients and the world. Communications professionals have tremendously powerful tools at our disposal. Storytelling is a basic human need. Ever since early man painted pictures on cave walls, we have used stories to make sense of our surroundings and translate our perspective to others. Our ability to share stories in the form of a communications strategy is fundamental to the success of virtually every venture.   What motivates you each morning? First, I wake up with the knowledge that our clients are doing really interesting and important things – and that my team will play a central role in their success. Second, I know that there is a near certainty that something will come up unexpected nearly every day requiring me think creatively and navigate a situation I have never navigated before.   Who has been the most influential person in your career? Ambassador Ron Prosor, who served as Israel’s Mission to the United Nations when I was at the Mission as a senior advisor and Director of Speechwriting. Ron had a famous ability to communicate in a way that was moving, memorable, and advanced his country’s agenda. When had a speech scheduled in the Security Council, other diplomats would show up just to hear what he would say.   He also had incredible diplomatic skills – and understood how to foster close professional relationships even when your interests were not always aligned with the other person.   What’s your PR secret weapon? Bob Dylan said, “He who is not busy being born is busy dying.” That is how I approach our business. We are never satisfied with our status quo at Miller Ink. We are always seeking to be more excellent as an agency and as individual communications professionals.   Additionally, our team is a secret weapon. I’m really proud of the talent acquisition and training processes we’ve put in place to build a team unlike any other in our business. It pays dividends every day for our company – and is the single most important reason that Miller Ink is a great place to work.   What is the best piece of career advice you have ever received? Everything compounds in your career. Friends bring you more friends. Opportunities create more opportunities. This is why there is no such thing as an unimportant relationship.   What was your favorite PRSA-LA event/program and why? The annual PRISM awards dinner is a great opportunity to network with other industry professionals and celebrate the achievements of our colleagues.   What do you like most about PRSA-LA? PRSA-LA plays a vital role in connecting our local community of communications professionals. It has been an invaluable resource for me in growing my business on so many fronts – from hiring, to networking, to business development.   Want to be featured in our member spotlight? Or know someone that should be? Just fill out our form here: The post Member Spotlight: Nathan Miller first appeared on PRSA-LA.

    • Oh, the drama! 10 ways we’re scaring off media in our pitches.
      by Executive Director on May 6, 2021 at 6:36 am

      And oh, the fun! Befitting of the entertainment capital of the world, today PRSA LA invited our community to enjoy 60 minutes of dramatic readings of bad press releases, offered in award-winning… The post Oh, the drama! 10 ways we’re scaring off media in our pitches. first appeared on PRSA-LA.

    • What Disney Songs Remind Us About Public Relations
      by Eric M. Wilson and Landis Tindell on November 23, 2021 at 4:31 pm

      The PR profession has been around longer than Disney songs, and Alan Menken and The Sherman Brothers probably weren’t thinking about communications while penning their captivating tunes. Nevertheless, the lyrics of some of the most famous Disney songs remind us of concepts we may have forgotten about our great profession and illuminate some current issues

    • Getting on the Right Foot: The Recruiter Relationship
      by Chaloner on November 19, 2021 at 4:11 pm

      Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. Each post of the series chronologically follows the steps of a search process, with direct insights from Chaloner recruiters, clients, placements and candidates who Chaloner has partnered with during the recruiting process. Throughout


    We're excited to announce that ICON 2022 will take place Nov. 13-15, 2022, in Dallas-Fort Worth. It will be held at the Gaylord Texan Resort in Grapevine. Register early and receive the super-saver rate. Join us >>

    Dec 02 2021, 8:31 pm

    RT @PRSA: Check out the latest edition of @PRSAtactics >> In our Nov/Dec issue, you'll find: • Recaps of key ICON…

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    Last day to get this discount! #prmatters

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    This is #photojournalism at its finest! A world ablaze, as captured by @AP photographer in 2021:

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    We hope everyone had a wonderful #Thanksgiving celebration. Closing out our Thanksgiving week is Valerie who shares, "I am most #thankful for my #family and our two healthy beautiful daughters." Who else loves Thanksgiving #leftovers?

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    RT @CIG_PR: We are very excited to announce that the newest member of our CIG family, Anna Ritz, has just won the @PRSAcolo Colorado Rookie…

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    RT @PRSA: Our best promotion of the year is here! Join PRSA and receive a free membership in a Professional Interest Section and free Chapt…

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    Looking for a new job or have open positions at your current job? Please feel free to submit your job listings to our Job Board. Contact to request a posting. View the job board here ↓

    Aug 02 2021, 2:37 pm

    Dec. 10, 8:30am - Join us in person for #PRSALA #SunriseHonors breakfast at The City Club of LA as we honor these trailblazers and hear the obstacles they overcame while climbing corporate ladders & what our industry needs to do to make a real difference.

    Dec 02 2021, 12:49 am

    You're Invited to the OCPRSA Holiday Event! Join us Thursday, December 16 from 7-10 p.m. at Bosscat Kitchen & Libations for appetizers, drinks and a holiday toy drive in support of Spark of Love. To register, please visit:

    Dec 02 2021, 6:18 pm

    Don't miss this Black Friday deal! 🎉🛍 Register today by 11:59 p.m. (HST) to enjoy this limited-time offer. Not even our early bird rates will get this low! Visit ...

    Nov 30 2021, 9:55 pm

    Celebrate the holidays with Pikes Peak PRSA holiday party! Come join us on December 16th from 4:30 p.m. - 6 p.m. at Epiphany (32 S. Tejon St. Suite 200) for some holiday fun. The event is free to members, $10 for non-members. More information:

    Nov 30 2021, 9:14 pm

    @AP @watson_julie @sdut @JonathanWosen @TheFilipinosSD @KPBSnews What a great discussion on pitching to the media! 🗣️📰🎥Thanks again to all our panelists for sharing your expert advice with us. See you at the next Lunch & Learn!

    Dec 02 2021, 9:02 pm

    Tickets are going quickly for our half-day seminar next week! Don't miss Robin Schell of Jackson Jackson & Wagner, dive into PR research and development best practices. #tucsonevents #pr #publicrelations #apr #prsa #prsatucson

    Apr 17 2019, 12:18 am
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