Every month, PRSA-LA highlights members who are making an impact — sharing their ideas, information, and stories about their experiences in PR. This month, we are featuring Nathan Miller, CEO and Founder of Miller Ink. What do you love about PR/communications? First, I love the challenges and complexity of the work. Being successful in strategic […]
Member Spotlight: Nathan Miller Read More »
As we continue through 2021, at times, it still feels like 2020 — version 2.0. But spring is here and hope springs eternal. COVID-19 vaccinations are available to larger segments of the population. Disneyland reopened. Fans are returning to baseball stadiums and basketball arenas. The economy is showing signs of renewed life. As PR professionals,
5 Ways We Can Better Engage Journalists Read More »
Judy VanSlyke Turk, Ph.D., APR, Fellow PRSA, a longtime PRSA member and champion of PR education and research, died on May 2 in Richmond, Va., after a lengthy illness. She was 73. Turk worked professionally in Chicago as a reporter for the Associated Press and in university and corporate public relations before beginning her academic
In Memoriam: Judy VanSlyke Turk, Ph.D., APR, Fellow PRSA Read More »
Join PRSA and Ann Wylie at Master the Art of Storytelling, our persuasive-writing workshop, starting May 17. You’ll learn to grab attention, communicate more clearly, make your message more memorable and move readers to act. Save $100 with coupon code PRSA21! The biggest risk in communications is not that we might offend someone with creativity
This Is Why You Need to Write Creative Content Read More »
During a writing workshop led by prominent writing instructor and author, Jack E. Appleman, APR, attendees participated in challenging writing exercises and were even able to submit copy for Jack’s real time review. Here are a few takeaways from the event: Always be newsy:○ Recognize your challenges in breaking through and getting the media to
Event Recap: “News-ing” Your Copy for Breakthrough Releases and Pitches Read More »
On June 9, Eric Koefoot, president and CEO of media analysis firm PublicRelay, is hosting a Case in Point for PRSA titled “Catching the AI Wave in Communications.” Through a series of case studies, Koefoot, who previously served as an executive at Ford Motor Company and Deloitte Consulting, will explore the state of AI technology
Exploring the Transformative Powers of Artificial Intelligence for Communicators Read More »
And oh, the fun! Befitting of the entertainment capital of the world, today PRSA LA invited our community to enjoy 60 minutes of dramatic readings of bad press releases, offered in award-winning style by our illustrious media guests including food & travel author Amber Gibson; producer, LA TIMES TODAY at Spectrum Jennie O’Hagan; beauty and wellness reporter with Glossy Magazine Emma Sandler; and Lillian
Oh, the drama! 10 ways we’re scaring off media in our pitches. Read More »
The application process is wrapping up for the 2022 PRSA Board of Directors. PRSA is seeking candidates to fill three available Executive Committee positions, as well as director positions for five Districts and one director-at-large position. Applications are due May 25. Find details here. In 2010, as a student, I was elected to serve as
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Kathleen S. Kelly, Ph.D., APR, Fellow PRSA, a distinguished educator and former member of the PRSA Board of Directors, died on April 28. She was 77. Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she
In Memoriam: Kathleen S. Kelly, Ph.D., APR, Fellow PRSA Read More »
