For the closing General Session of ICON 2023 on Oct. 17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn. Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate […]
ICON 2023 Recap: Panelists Talk AI in Communications Read More »
When Jen Hartmann was growing up in the Quad Cities region of Iowa and Northwestern Illinois, she dreamed of working at the John Deere headquarters in nearby Moline, Ill. She attended Northern Illinois University with the intention of becoming an English teacher. One day, her class took a field trip to Edelman in downtown Chicago,
S&T Live Recap: John Deere’s Jen Hartmann on Her PR Dream Job and Social Media Strategy Read More »
Strategies & Tactics Live is on the road this month at ICON 2023 in Nashville, Tenn. Ray Day, APR, vice chair of Stagwell, was the guest on Oct. 16 at the Gaylord Opryland Resort and Convention Center. On Oct. 14, the delegates of the 2023 Leadership Assembly elected Day as PRSA’s 2024 chair-elect. (You can
S&T Live Recap: Ray Day on What’s Top-of-Mind at ICON 2023 Read More »
Michele Norris, an award-winning journalist, author and podcast host, spoke on race, cultural identity and inclusion during Monday’s General Session of PRSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. “I feel like we are fellow journeymen because I am a storyteller and story collector just like you,” she told
ICON 2023 Recap: Michele Norris on Inspiring Unity and Inclusion Read More »
“As your career progresses, what will determine what you’re able to do will not be how smart you are, but your accumulation of a tool kit that you can wield as you go through your career,” said David Epstein. The New York Times bestselling author and science writer noted the value of having a breadth of experiences
ICON 2023 Recap: David Epstein on the Value of Being a Generalist Read More »
PRSA is offering the following resources during Diversity, Equity and Inclusion Month. As Hispanic Heritage Month shares a vibrant tapestry of Latino culture, history and achievements, it’s the perfect time to shine a spotlight on the incredible contributions of Latina communicators and entrepreneurs. Maria Rodriguez, Vanguard Communications’ president and CEO, and Brigitta Toruño, CEO and
How Diversity Can Be the Catalyst for Cultural Change Read More »
M.J. Clark will lead PRSA’s Executive Leadership Certificate Program, a webinar series that runs Nov. 1–Dec. 6. Visit the PRSA website for more details on the program. As senior-level PR and marketing professionals, we’ve spent much of our careers focusing on appearances — helping clients make decisions about what they should say, wear, do, sell,
Executive Leadership: Shifting Focus from Outside to Inside Read More »
After working in public relations for more than 25 years and then becoming a leadership consultant and trainer, Ken Jacobs knows that the PR profession often promotes people into management and leadership “because they’re good at PR, they’re good with media, they’re good with clients and new biz. But leadership is a different set of
S&T Live Recap: Leadership Takeaways From Ken Jacobs Read More »
PRSA is offering the following resources during Diversity, Equity and Inclusion Month. The latest in PRSA’s “Diverse Dialogues” series explored how communicators and PR educators should proceed in the wake of the U.S. Supreme Court’s historic decision on June 29 that effectively ended race-conscious admission programs at colleges and universities across the country. Cayce Myers,
Post Affirmative Action: Navigating PR Education and Equity Read More »
