We are living in an interesting point in history, a turning point really, where you would be hard-pressed to find an organization that isn’t focusing efforts and resources, at least to some degree, on diversity, equity and inclusion (DE&I). Research proves that DE&I is critical to the success, profitability, employee retention, client satisfaction and overall […]
Why DE&I Needs to Be More Than an HR Initiative Read More »
Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Winfrey has said the Duke and Duchess of Sussex were not given the interview questions in advance.
By Carly Owens “By attending PR Gives Back, you meet communications professionals that help you think outside the box when it comes to creative and useful tools and resources to incorporate in your communication strategy.” ––Aileen Capelle, marketing manager at Thomas House Have you ever wondered what actually happens at PR Gives Back, and if
PR Gives Back Helps Nonprofits Think Outside the Box Read More »
The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications, to discuss how diversity, equity and inclusion (DEI) work is impacting women in public relations and potentially opening more doors for honest dialogue. Santa Maria, who holds a Master of Science in Family, Youth and
How DE&I Is Changing the Future for Women in Public Relations Read More »
In March 2020, as New York City became an epicenter of COVID-19 infections, its Jacob K. Javits Convention Center was transformed from a top trade-show destination into a FEMA-operated medical facility — in just one week. Today, it’s a vaccination site. As part of the PRSA Storytellers series, Tony Sclafani, the Javits Center’s senior vice
How a World-Class Convention Center Became a Beacon of Hope During the Pandemic Read More »
According to Stop AAPI Hate, reports of discrimination against Asian-Americans and American Pacific Islander communities have risen during the COVID-19 pandemic. The coalition of community-based organizations, activists and researchers at San Francisco State University says that, since March 19, 2020, it has received at least 3,795 firsthand complaints of racial incidents against Asian-American and American
Speaking Up Against Anti-Asian Racism Read More »
More than 250 years ago, people stood on tree stumps and wooden crates to express their ideas in the streets of the 13 English colonies that would soon form the United States. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions. As public-square speakers were eventually
The Consequences of Misinformation Read More »
For more insights on Section 230 of the Communications Decency Act, PRsay reached out to Capitol Hill veteran India McKinney, director of federal affairs at the Electronic Frontier Foundation, a nonprofit digital rights group based in San Francisco. The following interview was edited for length and clarity. What do people misunderstand about Section 230, and
What You Need to Know About Section 230, and the Potential Changes on the Horizon Read More »
Learn more about scientific approaches for writing messages that readers want to read. Join PRSA and Ann Wylie at Catch Your Readers, our persuasive-writing workshop, starting April 5. You’ll leave with tips, tricks and techniques for writing messages that draw readers in and move them to act. Save $100 with coupon code PRSA21! APRs: Earn
Why You Need to Write About Readers and Their Needs Read More »
