Uncategorized

Turns out, a robot can help you relate better to humans. I’m preparing for a conference breakout on how to use AI to tap into your readers’ needs so you can write pieces that speak to their hearts, not just to their inboxes. I started out with the obvious prompts: What keeps XX up at […]

On the second Monday of every month, PRSA offers “AI Pulse,” a briefing hosted by Ray Day, APR, PRSA’s 2026 immediate past chair, that provides timely insights into the latest AI trends, tools, and developments. Learn how to stay ahead of an ever-evolving digital landscape here. AI is both “the opportunity of our time” and

Every June, communications teams scramble. Logos get “rainbow-fied,” social calendars get stuffed with LGBTQIA+ focused content, and press releases go out with phrases like “we stand with” and “we celebrate,” but nobody stops to ask the most basic question. Do you actually know this audience? You may know the demographic profile, but do you know

Public figures refusing to comment for news stories has become the norm, a survey from the University of Missouri’s Reynolds Journalism Institute finds. Nine in 10 reporters surveyed said they’ve received a “no comment” response in the last three years, as politicians, government officials and other public figures have become less willing to engage with

Public figures refusing to comment for news stories has become the norm, a survey from the University of Missouri’s Reynolds Journalism Institute finds. Nine in 10 reporters surveyed said they’ve received a “no comment” response in the last three years, as politicians, government officials, and other public figures have become less willing to engage with

The last time a World Cup soccer tournament was held in the U.S. was in 1994. Thirty-two years later, the 2026 FIFA World Cup will take place June 11–July 19 in Canada, Mexico and the United States, with the final game set for New York New Jersey Stadium. The tournament will feature 48 teams, double

During a crisis, companies often default to financial logic, rather than making decisions based on the organization’s values, Jon Goldberg said. “‘Operationalizing values’ means getting an organization’s values — what they believe, what they say they stand for — out from where they’re typically hidden in the employee handbook, in the careers page of the

Read part one, Judgment, Early Careers and the Age of AI, here. In part one last week, I argued that judgment used to be built almost accidentally — through proximity to pressure, consequence, and the small daily tasks that quietly trained an entire generation of professionals. AI has dismantled much of that apprenticeship. The instincts