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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

“Layoffs leave staff in shock,” read a recent headline in the Dallas Morning News. I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. At the time, North Texas was suffering its first widespread layoffs. People were shocked […]

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PRSA-LA Celebrates Champions of Diversity and Inclusion!

Fourth annual Sunrise Honors recognized Phylicia Fant, David C. Magdael, Patricia Perez and Amy Grindrod For the past four years, PRSA-LA has celebrated diversity and inclusion at its Sunrise Honors recognizing leaders across the public relations industry who continue to champion opportunities and representation for African-Americans, Latinos, Asians, members of the LGBTQI+ community, and people

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Ethics Matter: Professional Conflicts of Interest

Don’t Undermine Your Credibility – Here’s How to Avoid Personal, Professional, and Client Conflicts of Interest By: Julie Smith-Taylor, APR In PRSA’s Ethical Standards Advisory #11, our members learn about eight different ways conflicts of interest have the potential to undermine or compromise the impartiality, credibility or trustworthiness of a professional. The Advisory also identifies

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Survey: YouTube Top Social Media Site for Teens; Facebook Usage Plummets

YouTube is the favorite social media platform for American teenagers ages 13–17, with 95 percent saying they use the video-sharing site, Pew Research Center finds. Next in social media popularity among U.S. teens is TikTok, which 67 percent of those surveyed say they use. Sixteen percent say they use TikTok “almost constantly.” Meanwhile, the share

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Olomana Loomis ISC takes home PRSA Hawaii’s annual Best of Show award for Covid19 vaccination campaign

The Hawaii chapter of the Public Relations Society of America (PRSA) celebrated the best in Hawaii’s public relations industry at the 39th Annual Koa Anvil Awards ceremony on Thursday, August 4, 2022, at the Halekulani Hotel. This year’s Koa Anvils also celebrated PRSA Hawaii’s 75th anniversary and recognized the organization as one of the founding

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CEOs Are Under Pressure to Speak Out on Social Issues, But Should They?

As boundaries blur between political, social and business arenas, more Americans are turning to the private sector for leadership, says a new report from FTI Consulting, a Chicago-based business advisory firm. As a result, however, companies are becoming polarized, as opposing points of view clash. CEOs find themselves caught in the middle, unsure of how

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